DGAP-News: Allterco JSCo
/ Key word(s): Personnel
Wolfgang Kirsch becomes CEO of Allterco Europe
In his new position, Kirsch will develop the expansion of the European business through sales and marketing in the respective countries. The starting position for Allterco is particularly promising in the German-speaking countries: the company already generates well over a significant part of its revenue here. In particular, the flagship product line Shelly has developed into a real love brand and already has a community of more than 35,000 members in Germany.
"The smart home is ready for widespread use and Shelly is technically ideally placed to become a leading player in this field," said Wolfgang Kirsch. "Together with retailers across Europe, we want to ensure that customers understand and use the possibilities of new technologies so that the continent becomes a pioneer in digital tools for the home."
Gregor Bieler is also new on board at Allterco: as Chairman of the Advisory Board, he will support the company, but also Wolfgang Kirsch in particular, in the development and implementation of the expansion strategy of Allterco Europe GmbH. Bieler has been CEO EMEA of the data mastery provider Aparavi since summer 2021, and was previously responsible for the partner business as General Manager at Microsoft.
"The potential in the smart home sector is huge and we want to make Allterco the name par excellence in Europe in the process," says Gregor Bieler. "With the right strategy, we can not only reach those who already know and love Allterco, but also convince those who have not yet or hardly dealt with the topic. With Wolfgang we have an experienced expert for this and as Chairman of the Advisory Board I will contribute in the best possible way to achieve our ambitious goals."
22.11.2021 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG.
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