Fans who are unable to be there in person can watch the official live stream for free and without access restrictions on o2.de/music. The site also offers concert highlights of selected artists and bands as free on-demand videos in HD.
“After more than two years, festivals are back, and we are finally able to take our partnership with CTS EVENTIM to the next level. We, as one of the leading mobile telecommunications brands, and CTS EVENTIM, as one of the leading live entertainment providers, are combining forces to present O2 customers and all music lovers with outstanding moments. Whether it’s in person at the event, virtually via free live streaming or in the form of a video-on-demand concert. For us, this is another step in the process of evolving our core brand into a superbrand that sets us apart from our competitors and is both relevant and eye-catching,” says Michael Falkensteiner, Director of Brand & Marketing Communications at O2 Telefónica Germany.
“When tens of thousands of people come together, as they do at our open-air festivals, network coverage has always been a challenge in the past. We are delighted that by offering 5G for the first time, O2 is providing our festival fans with a very special service and real added value,” says Dr Frithjof Pils, Managing Director of EVENTIM LIVE. “O2 and CTS EVENTIM are also working on other product and service innovations that we’re already greatly looking forward to implementing. This long-standing partnership also highlights the value of CTS EVENTIM’s assets for major brands. On this basis, we aim to massively grow EVENTIM Brand Connect in the near future.”
CTS EVENTIM and O2 Telefónica agreed a partnership in the area of live entertainment back at the start of 2020, but this had been partially suspended due to the coronavirus pandemic. O2 customers benefit from exclusive 48-hour presales for top concerts across Germany all year round. In addition, there is free live streaming as well as video-on-demand concert experiences from the festivals. O2 also makes use of the online presence and media channels provided by EVENTIM Brand Connect, such as social media, newsletters, display ads and banner adverts, along with particularly target group-specific marketing and targeting opportunities. The comprehensive partnership is designed to run for several years.
The Southside Festival (17-19 June) in Neuhausen ob Eck in the Swabian Alb region is a long-established live event. Following its enforced two-year coronavirus break, major acts topping this year’s bill include Martin Garrix, K.I.Z, Seeed, The Killers, Deichkind, Twenty One Pilots, Kings of Leon and Rise Against.
The Deichbrand festival (21-24 July) at Sea-Airport Cuxhaven/Nordhol will be headlined by Kraftklub, Steve Aoki and Trettmann. Also taking to the stage are Apache 207, Bausa, Bilderbuch, Capital Bra, Clueso, Dropkick Murphys, H-Blockx, Mavi Phoenix, Milky Chance, Nightwish, Provinz and Sido. In total, more than 90 acts have been booked for the festival.
The Highfield Festival (19-21 August) at Lake Störmthal near Leipzig will feature bands ranging from pop to punk and from rock to rap. For 2022, confirmed acts include Deichkind, Limp Bizkit, Bad Religion, Casper, Kraftklub and Callejon.
O2 Telefónica will also – as in previous years – be providing other major events in Germany with its powerful O2 network, for example the Rheinkirmes funfair in Düsseldorf, the Munich Oktoberfest and the Maschsee Lake Festival in Hannover.
About CTS EVENTIM
About O2 Telefónica
End of Media Release
Issuer: CTS Eventim AG & Co. KGaA
Key word(s): Entertainment
13.06.2022 Dissemination of a Press Release, transmitted by DGAP - a service of EQS Group AG.
|Company:||CTS Eventim AG & Co. KGaA|
|Listed:||Regulated Market in Frankfurt (Prime Standard); Regulated Unofficial Market in Berlin, Dusseldorf, Hamburg, Hanover, Munich, Stuttgart, Tradegate Exchange|
|EQS News ID:||1373559|
|End of News||DGAP Media|