2024 Red Ribbon Week Theme Announced by NIMCO, Inc.

The National Family Partnership (NFP) and the Drug Enforcement Administration (DEA) have announced the official theme for the 2024 Red Ribbon Week, "Life is a Movie, Film Drug Free"™. NIMCO, Inc., the official merchandiser for the NFP, unveiled a new line of products reflecting this theme. The winning slogan, submitted by Cheryl Holspafel and Devansh Aggarwal from Solon Middle School, aims to promote safe, healthy, and drug-free communities.

The theme will be featured on a variety of Red Ribbon Week merchandise sold by NIMCO, Inc., a leader in supplying educational and awareness products promoting drug-free living. Cheryl Holspafel received $500 in official Red Ribbon Week products from NIMCO for her contribution. Red Ribbon Week, which runs from October 23rd to 31st, 2024, was initially started in honor of Drug Enforcement Agent Enrique "Kiki" Camarena's memory and continues to foster community efforts against drug use.

"We at NIMCO, Inc. are honored to contribute to this nationwide initiative," stated NIMCO spokesperson Paula Jones, emphasizing the role of Red Ribbon Week in building awareness and encouraging a drug-free lifestyle among the youth and communities across the country.