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Arthur Hoeld Appointed as New CEO of PUMA SE
PUMA SE announced that Arthur Hoeld will assume the role of CEO and Chairman of the Management Board, starting July 1, 2025. This decision was made by the Supervisory Board of PUMA SE. Hoeld replaces Arne Freundt, who has been with the company for 14 years and will resign as CEO on April 11, 2025.
PUMA, a leading global sports brand, designs and markets footwear, apparel, and accessories. The company is known for its collaboration with top designers and brands, enhancing sport influences in street culture and fashion. With a presence in over 120 countries and around 20,000 employees worldwide, PUMA has its headquarters in Herzogenaurach, Germany.
R. H.
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