ASMALLWORLD AG Launches The Solo Cruise Company Targeting Solo Travelers

ASMALLWORLD AG has announced the creation of The Solo Cruise Company, a new travel brand dedicated to solo travelers, with a focus on senior women in the luxury cruise sector. This launch is aimed at expanding ASMALLWORLD’s range of travel services to include bespoke cruising experiences that cater specifically to the needs of solo travelers, addressing a niche market that has seen growing interest. The company is based in Zurich and was announced on May 17, 2024.

Collaborating with renowned cruise lines like Aqua Expeditions and Crystal Cruises among others, The Solo Cruise Company offers unique products including Fully Hosted Journeys designed for solo female travelers aged 55 and above. These journeys provide a robust package of services, ensuring travelers are accompanied throughout their entire trip including during on-shore itineraries. The initiative highlights ASMALLWORLD’s commitment to diversifying and personalizing travel experiences.

Grant Holmes and Michael Cooper, co-founders of The Solo Cruise Company and seasoned experts in travel and cruising, designed these services recognizing the untapped market of solo female travelers seeking luxurious yet comfortable cruise experiences. The focus on hosted journeys helps address common concerns around solo travel, promising safety and social interaction.