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Ballpoint Marketing Acquires Robot Ink Marketing

Ballpoint Marketing, a leader in handwritten direct mail for the real estate and home services sectors, has announced the acquisition of Robot Ink Marketing, a company with similar services for real estate investors. Robot Ink will continue to operate under its brand, "Powered by Ballpoint Marketing," while maintaining its existing website and products.

Founded by Ryan and Justin Dossey in 2019, Ballpoint Marketing has established itself with over 500,000 mailpieces monthly and 400 repeat clients. The acquisition aligns with Ballpoint's core values of enhancing results, service, and affordability. In contrast, Robot Ink Marketing was founded by John Klingelhoets in 2021, sharing a similar ethos.

The acquisition aims to boost operational efficiency, streamline the ordering process, and enhance customer communications. Robot Ink customers will benefit from expanded mail options and faster deliveries, supported by Ballpoint's high-capacity production.

R. E.

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