Bluelinea publishes its turnover for the first half of 2024

Bluelinea, a key player in the “Silver Economy” in France, has revealed its unaudited turnover for the first half of 2024, reaching €4,554 thousand. This figure represents a decrease of 6% compared to the €4,865 thousand achieved over the same period in 2023. This decrease is explained by a slowdown in customers in the second quarter, due to a particular electoral context.

B2C activity, corresponding to the Senior & Home division, remained stable at €3,034 thousand, thanks to the resilience of remote assistance and home support offers. Bluelinea currently supports 65,451 families. On the other hand, B2B activity dedicated to establishments saw a drop of 17%, reaching €1,520 thousand.

Bluelinea is preparing a new offer focused on the essential functionalities of SERENEA®, in order to adapt to the budgetary constraints of establishments. This modular model will allow customers to evolve the services according to their needs.