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Conversion Interactive Agency Announces Acquisition of Majority Interest in SR Consulting Agency

Conversion Interactive Agency has acquired a majority interest in SR Consulting (SRC), a digital marketing agency. This acquisition enhances Conversion's global reach and extends its services to verticals beyond truck driver recruiting.

"SR Consulting integrates smoothly into our organization. We are thrilled to help their brands achieve marketing goals," said Kelley Walkup, president and CEO of Conversion Interactive Agency. "Our technology and strategy can further build the brands SR Consulting represents."

Simon Curtis, the former owner of SR Consulting, will continue to lead his existing clients under the Conversion Interactive Agency banner. He believes this partnership will elevate SRC's business through innovation and experienced marketing strategies.

SR Consulting operates in the U.S., U.K., Australia, and the Philippines. The acquisition empowers SRC customers with Conversion's advanced technology to enhance their marketing efforts in competitive talent markets. Walkup also values Curtis's industry expertise as a vital asset to the partnership.

R. P.

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