DÉKUPLE Reports Strong First-Half Performance for 2024

The DÉKUPLE Group, a cross-channel data marketing expert, has announced its net sales for the first half of 2024. The company earned €104.6 million, marking an 8.8% increase from the previous year. The gross margin rose by 5.8% to reach €83.5 million.

DÉKUPLE's digital marketing activities have been a significant growth driver, comprising 63.5% of total net sales and showing an 18.6% boost in gross margin. Consulting services also saw a 13.6% rise in gross margin due to diversification efforts. Marketing Solutions and Agencies noted a robust growth of 23.8%, fueled by new technological solutions and the integration of Groupe Grand Mercredi and Le Nouveau Bélier.

The Magazine segment faced challenges but continued investing to stabilize its subscription portfolio. The Insurance division maintained its portfolio through innovative approaches. DÉKUPLE remains focused on AI investments and international growth, aiming to reinforce its status as a European data marketing leader.