Enlyft Unveils Innovative Predictive Selling Tools for B2B Market

KIRKLAND, WA – Enlyft, a leader in predictive selling solutions for B2B teams, announced a new suite of AI-powered enhancements designed to improve how organizations identify, prioritize, and engage with prospective buyers. The recent advancements include Account Fit, Buying Signals, GenAI capabilities, and more, offering users innovative tools to refine their go-to-market (GTM) strategies.

According to Lokesh Dave, Enlyft’s CEO, these new capabilities are set to transform how their clients approach sales and marketing. Notably, Account Fit and Buying Signals utilize generative AI to enhance targeting and efficiency in sales processes. Additionally, the introduction of Intelligent Snapshots and AI Outreach promises detailed account insights and streamlined communications within any CRM system.

Endorsements from major industry players like Microsoft and Pax8 validate Enlyft's role in revolutionizing B2B GTM efforts. The predictive selling features, which underwent rigorous testing, help users not only in lead scoring and identifying buyer intents but also in personalizing outreach at scale, ultimately aiming to increase conversion rates and deal sizes.

Enlyft has also introduced a new business subscription plan, "Enlyft Business Edition," tailored to the needs of high-growth and large enterprises looking to leverage these innovative tools to boost their market approaches.