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GameSquare's Stream Hatchet Reports Growth in Live Streaming Trends for Q1 2025
Stream Hatchet, a subsidiary of GameSquare Holdings, has published its Q1 2025 Live Streaming Trends Report, detailing significant trends in the live streaming sector. In the first quarter of 2025, live streaming hours surged 9% year-over-year, reaching 8.9 billion hours. This represents the highest quarterly level since 2021.
The report highlights a shift in platform dominance. Although Twitch experienced a 6.9% decline, emerging platforms like Kick and YouTube Gaming saw increases of 112% and 25%, respectively. Non-gaming content rose by 25.6%, dominating the top categories and emphasizing the diversifying interest in streaming.
Esports viewership saw a slight decrease of 2.3% due to fewer events, but average viewership per tournament hit a five-year high. In language trends, Kick saw significant growth in Arabic viewership, surpassing English as the platform's prevalent language.
R. H.
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