on Interactive Strength Inc. (NASDAQ:TRNR)
Interactive Strength Inc. Expands CLMBR Distribution to UK
Interactive Strength Inc. (Nasdaq:TRNR), known for its CLMBR and FORME brands, has secured exclusive distribution rights for its CLMBR equipment in the UK. This is a strategic move as the UK is the third-largest fitness market globally. Partnering with Cranlea Human Performance, a company with a 50-year history, is expected to strengthen CLMBR's UK market position. Cranlea has already introduced CLMBRs to major health clubs, including David Lloyd Clubs.
Trent Ward, CEO of Interactive Strength, emphasized the importance of the UK market due to its rapid growth, with over 10 million gym members. With existing operations in Germany and a pending Sportstech deal, the company aims to enhance its European market penetration. For further details, investors are directed to TRNR's investor website.
R. H.
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