Invibes Advertising: 1.8% drop in turnover in H1 2024

Paris, July 24, 2024 – Invibes Advertising, a company specializing in digital advertising, revealed a 1.8% drop in its turnover for the first half of 2024 compared to the same period in 2023.

Consolidated turnover amounts to €11.7 million compared to €11.95 million last year, mainly due to a difficult situation on the French market. However, a reorganization of the sales team and new recruitments should stabilize this situation in the second half.

Other markets showed growth excluding France of 23% in the second quarter and 16% over the entire half-year. The UK and Germany performed particularly well with a combined half-year growth of 55%.

Invibes has also strengthened its geographic expansion with offices opened in the United States and Singapore, and plans an upcoming opening in Mexico. The integration of generative artificial intelligence and the development of vertical solutions are strategic priorities for the future.