Launch of WALOVI's international identity by Wanglaoji in Paris during the Sino-French Gastronomic Festival

On May 4, 2024, on the occasion of the 60th anniversary of Franco-Chinese diplomatic relations, the Sino-French Gastronomic Festival took place in Paris, offering a cultural and gastronomic showcase on the Seine. During this evening, the Guangzhou Wanglaoji Pharmaceutical Company Limited introduced for the first time in France the identity of its English brand, WALOVI, after successful launches in the United States, Italy and Thailand.

The celebration highlighted cold tea, a flagship product of Wanglaoji, a company founded in 1828 and recognized for its traditional Chinese herbal teas listed as China's intangible cultural heritage. The event also served as an opportunity to promote Ji culture, combining healthcare and gastronomy and using advanced technologies like AI and meta-rendering to strengthen its presence in the international natural herbal drinks market .