LQR House Unveils Redesigned SWOL Tequila Bottle and Golden Ticket Campaign

LQR House Inc., a niche e-commerce platform, has introduced a newly designed bottle for its SWOL Tequila brand. With an elegant new glass shape, the bottle aims to stand out in the competitive market. Accompanying this launch, LQR House has announced its Golden Ticket campaign. This initiative offers five winners a trip to Guadalajara and Tequila, Mexico, to explore the origins of SWOL Tequila and experience its production process.

The new bottle includes a peelable label patch, which can be sewn onto clothing. Hidden beneath five of these patches is a golden sticker, granting the exclusive opportunity to visit Mexico. CEO Sean Dollinger expressed excitement about creating a unique customer experience linking consumers with tequila culture.

LQR House anticipates the entire 10,000-bottle batch will sell out, driven by the redesigned bottle and the Golden Ticket campaign. The company leverages a wide influencer network to maximize reach and engagement.