MGI – Media and Games Invest Rebrands to Verve

MGI – Media and Games Invest SE has officially changed its name to Verve, following approval at the Annual General Meeting on June 13, 2024. The announcement is effective immediately, with the company now trading under the ticker VER and ISIN SE0018538068.

Verve is a digital media company providing AI-driven ad-software solutions. It facilitates a marketplace matching global advertiser demand with publisher ad-supply, leveraging first-party data for enhanced results. The rebranding reflects a commitment to responsible, data-driven advertising and emerging media channels.

CEO Remco Westermann emphasized the rebranding as part of Verve's vision for efficiency and effectiveness in the advertising industry. Verve focuses on using AI technologies and emerging media channels to drive better outcomes for brands, agencies, and publishers.

Verve's mission, "Let's make media better," aims to improve efficiency and transparency in the advertising marketplace. The company prioritizes responsible media practices, including consumer privacy and sustainability initiatives.

With over 700 employees worldwide and a significant presence in North America and Europe, Verve has seen strong organic growth and profitability. The company reported 322 million euros in annual revenue, with significant growth in Q1 2024.