ONAR Acquires VMed, Rebrands to 'Of Kos' for Healthcare Marketing

ONAR, a global marketing agency network, has acquired VMed, leading to its rebranding as Of Kos. This strategic move signals ONAR's entry into the healthcare marketing field, reflecting its vision to be a leader in the industry. Of Kos, named after Hippocrates of Kos, aims to deliver innovative marketing solutions for healthcare providers.

The rebranding brings enhanced market presence, innovative solutions, and strategic growth for ONAR. Michael Stevens, VMed's founder, will continue as a consultant, aiding the brand's expansion. By increasing visibility and patient engagement, Of Kos seeks to improve the standard of care in the medical industry.

ONAR CEO, Claude Zdanow, highlights the brand's fresh identity and dedication to bridging gaps between healthcare organizations and patients. President Chris Becker notes this as a step into high-growth niche markets, promising disruptive solutions and long-term value.