Smartbroker Holding AG Reviews 2023: A Year Marked by Challenging Environment and Launch of SMARTBROKER+

Smartbroker Holding AG has presented its preliminary figures for the 2023 financial year, highlighting the challenges of a difficult market to navigate and the introduction of its new service SMARTBROKER+. The group recorded a turnover of 46.3 million euros, a slight decrease compared to the previous year, attributed in part to Smartbroker's transition to SMARTBROKER+ and the turbulent macroeconomic environment. Despite these obstacles, the company maintained a strong asset base under management, amounting to 9.4 billion euros.

The media segment contributed 60% to the turnover, while transactions represented the remaining 40%. However, the latter proved to be less profitable, in line with projections. Nevertheless, the company anticipates operational growth in 2024, supported by new investments in products and customer service. Revenue projections for 2024 are estimated between 50 and 55 million euros, reflecting an expected optimization of the SMARTBROKER+ offering.

The transition to SMARTBROKER+ took place in a challenging commercial context, leading to a significant reduction in the number of managed securities accounts. However, the migration allowed for a streamlining of the client portfolio, paving the way for a sustainable growth phase, according to André Kolbinger, founder and CEO of Smartbroker Holding AG. Despite an expected subdued advertising environment, the company foresees a promising future with increased deployment of SMARTBROKER+.