STAIDIUM U.S. and CALUVA Forge Partnership to Transform Sports Recruiting with AI Technology

STAIDIUM U.S., renowned for its deployment of artificial intelligence (AI) in sports streaming, has joined forces with the UK-based athlete discovery platform CALUVA. This collaboration aims to revolutionize the landscape of sports recruiting. By integrating STAIDIUM's AI-driven streaming technology, the partnership is set to amplify the visibility of emerging athletes to coaches and scouts internationally.

The initiative will see the installation of STAIDIUM’s fully automated, AI-powered cameras across 20 European venues, beginning with sports arenas in Istanbul, Turkey, focused on hockey, basketball, and volleyball. This technology will facilitate the capture of footage for over 20,000 youth and junior league athletes, aiding their exposure to collegiate and professional scouts. The CALUVA app will feature this content, enhanced by STAIDIUM’s technology to offer detailed player profiles, highlights, and cutting-edge performance analytics.

Ferhat Tözünler, the founder of CALUVA Tech Limited, expressed excitement about the partnership, emphasizing the combined potential to revolutionize talent discovery and widen opportunities for athletes from diverse and remote backgrounds. Furthermore, CALUVA plans to broadcast live events from the venues using the AI cameras, allowing the global audience to engage with the action in real-time.

Dave Cochran, Managing Director of STAIDIUM, highlighted the democratizing potential of AI in sports broadcasting. Their technology, requiring minimal manual intervention, promises to change how talents are scouted and provide a global platform for athletes. The CALUVA app's launch, featuring STAIDIUM-powered content, is eagerly anticipated for later this year.