on NetMedia Group (EPA:ALNMG)
Successful launch for Generali France's G'Live application
Generali France has chosen the Big Youth and Sequoia agencies of the NetMedia group for the launch of its internal editorial application, G'Live. The tool, created to meet the changing communication needs of Generali's 7,500 employees, provides easy access to information, from a phone, with various content formats.
The application stands out for the personalization of its content according to user preferences and a modern interface. The Big Youth-Sequoia tandem also supervised the communication campaign around the launch of G'Live.
Since its launch in April 2024, the application has had a 60% equipment rate on employees' professional and personal devices.
R. E.
Copyright © 2024 FinanzWire, all reproduction and representation rights reserved.
Disclaimer: although drawn from the best sources, the information and analyzes disseminated by FinanzWire are provided for informational purposes only and in no way constitute an incentive to take a position on the financial markets.
Click here to consult the press release on which this article is based
See all NetMedia Group news