on XUELEI FRAGRANCE MUSEUM
Xuelei Fragrance Museum Becomes a Global Scent Landmark
Located in Guangzhou, the Xuelei Fragrance Museum has been recognized by Guinness World Records as the "Largest Fragrance Museum." Covering an impressive 9,500.878 m², it offers visitors a unique experience where scent merges with architecture and storytelling. The museum features 18 thematic galleries, over 300 scent discovery points, and a collection of 400 unique fragrances.
A notable highlight is the AI fragrance installation, spanning five stories with hundreds of transparent fragrance vessels. This installation allows visitors to explore various scent profiles, culminating in a personalized Fragrance Travel Report. Additionally, an AI-blending station crafts custom perfumes in just minutes, making perfumery accessible to all.
The museum has quickly attracted global fragrance enthusiasts and become a notable destination for design and lifestyle media. It offers a fresh perspective on how fragrance influences perception, memory, and culture.
R. H.
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