ACCESSWIRE Shares 5 Newsworthy Press Release Topics to Consider

RALEIGH, NC / ACCESSWIRE / November 22, 2023 / ACCESSWIRE is a newswire service standout that provides regional, national and global news to thousands of clients worldwide.

While there's no minimum or maximum number of press release campaigns a company should send a year, ACCESSWIRE encourages companies of all sizes and industries to employ the power of press release distribution to build brand awareness and stand out with their target audience and the media.

An important step in the press release distribution process is topic ideation which can pose a challenge for some companies.

"Identifying newsworthy press release topics can be the most difficult step of the press release distribution process and that's why we offer support by sharing topics to consider," said Jennifer Hammers, Executive Vice President of Sales and Marketing at Issuer Direct.

To help companies make the most of their press release distribution efforts, ACCESSWIRE put together a list of five newsworthy press release topics:

Company anniversary - Share important information about the company's history, any changes made over the years, achievements, and future plans.

New data/industry report - Announce new data or an industry report with a press release to strengthen credibility and build authority.

New hires/promotions - Highlight the value this person will bring to the organization and how it'll benefit customers.

Product launch - To build excitement and awareness, a product launch press release should talk about the product, the problem it solves, how it's different from others on the market, and the best places for people to buy it.

Rebrand - A company rebrand is an exciting update to share with a press release. Here are a few questions to answer in your campaign:

What prompted the rebrand?

How will it improve the company?

Will this affect customers? How?

What's the overall vision moving forward?

To learn more about ACCESSWIRE's press release distribution services visit accesswire.com

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About ACCESSWIRE/Issuer Direct Corporation

Issuer Direct is a leading communications company, providing solutions for both Public Relations and Investor Relations Professionals for over 16 years. Our comprehensive solutions are used by thousands of customers from emerging startups to multi-billion-dollar global brands, ensuring their most important moments are reaching the right audiences, via our industry-leading newswire, IR website solutions, events technology, and compliance solutions. For more information, please visit www.issuerdirect.com .

Issuer Direct Corporation Media Contacts:

Brian R. Balbirnie
+1 919-481-4000
brian.balbirnie@issuerdirect.com

Jennifer Hammers
+1 919-481-4000
jennifer.hammers@issuerdirect.com

SOURCE: ACCESSWIRE